SEO audit guides
Step-by-step guides for running an audit, deciding what to fix first and handing a client something they will act on.
Audit checklists
Step-by-step checklists for a full audit, a technical audit and the main website platforms.
SEO audit checklist 2026
The full audit, from indexing to AI search, with every check ranked by how much it moves rankings.
Read the guideTechnical SEO audit checklist
34 crawl, index, rendering and speed checks with pass criteria.
Read the guideSEO audit checklist template
The 69-check spreadsheet, the columns to add and the formulas that rank fixes.
Read the guideWordPress SEO audit checklist
The 15 checks for problems WordPress itself and its plugins create.
Read the guideWebflow SEO audit checklist
14 checks for the webflow.io subdomain, CMS templates and interactions.
Read the guideNext.js SEO checklist
Metadata API, rendering, robots.ts, sitemap.ts and the Next.js traps audits find.
Read the guideShopify SEO audit checklist
14 checks for duplicate product paths, variants, apps and schema on Shopify.
Read the guidePrioritizing fixes
Turn a long list of issues into a short, ordered plan of work.
What to fix first after an SEO audit
The first-hour triage: blockers, false positives, then the fixes worth doing.
Read the guideHow to prioritize SEO issues
A scoring method that turns a 300-issue audit into a short, ordered list of fixes.
Read the guideSEO audit action plan template
The columns, formula and example rows that turn an audit into owned, dated tasks.
Read the guideClient reporting
Scope, write and present an audit a client will act on.
SEO audit email template
Five ready emails, from proposal to 30-day check-in, with subject lines.
Read the guideHow to present an SEO audit to a client
A 30-minute meeting script, answers to the three usual questions and the follow-up.
Read the guideWhite label SEO audit report
What a branded client report needs, and how to judge white-label audit tools.
Read the guideSEO audit report template
The structure, wording and format of an audit report clients read and act on.
Read the guideWhat does an SEO audit include?
The nine areas a full audit covers, the deliverables and how to scope one.
Read the guideAI search
Set up your site so AI search engines and assistants can reach and cite it.
GPTBot robots.txt
Copy-paste rules for GPTBot, OAI-SearchBot and ChatGPT-User.
Read the guideClaudeBot robots.txt
Copy-paste rules for ClaudeBot, Claude-SearchBot and Claude-User.
Read the guideHow to get cited by ChatGPT
Nine changes that make a page more likely to be cited in ChatGPT answers.
Read the guidePerplexityBot robots.txt
Copy-paste rules for PerplexityBot and what Perplexity-User ignores.
Read the guideSchema markup for AI search
Which schema types still help in 2026, with copy-paste JSON-LD.
Read the guideSee what is holding your page back.
Paste a URL and the keyword it should rank for. The free plan covers 30 page audits a month, no card needed.
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